The Effectiveness of Training on Utilization of Internet Technology to Increase Sales of Home Industry Products on the Island of Lombok
Abstract
The home industries in Lombok Island do not fully understand using internet technology in marketing their products. This study aims to see the effectiveness of the use of internet technology to increase the sales results of home industry products on the island of Lombok. Sampling using a questionnaire spread over 4 classes. Each class consists of 40 people. Furthermore, from the data obtained, a description, normality test, and homogeneity test were carried out. The method used in this research is the Wilcoxon test using the SPSS program. The results showed that after the training was held, there was an increase in understanding of the use of the internet as a means of increasing sales of home industrial products on the island of Lombok.
References
Ananda, R. (2016). Peran Home Industri dalam Meningkatkan Ekonomi Keluarga (Studi Kasus Home Industri Keripik di Kelurahan Kubu Gadang). Jpm Fisip, 3(2), 1–15.
Didiharyono, D., & Syukri, M. (2020). Forecasting With Arima Model in Anticipating Open Unemployment Rates in South Sulawesi. International Journal of Scientific and Technology Research, 9(3), 3838–3841.
Fahmeyzan, D., Soraya, S., Etmy, D., & Mataram, S. B. (2018). Uji Normalitas Data Omzet Bulanan Pelaku Ekonomi Mikro Desa Senggigi dengan Menggunakan Skewness dan Kurtosis. Jurnal Varian, 2(1), 31–36.
Gazali, M. M., Santoso, H., & Azhar, R. (2019). Pengaruh Pemanfaatan Ponsel dan Smart Phone pada Pemasaran Produk Industri Rumahan di Lombok. Jurnal Varian, 3(1), 36–42.
Gooch, J. W. (2011). Paired Sample T-Test. In Encyclopedic Dictionary of Polymers (pp. 990–990).
Nurhalimah, Marwanti, S., Irianto, H., & Program. (2017). Analisis Dampak Pembangunan Pelabuhan Perikanan Pantai di tamperan Kecamatan Pacitan Kabupaten Pacitan terhadap Kondisi sosial Ekonomi Masyarakat Sekitar. Agrista, 5(1), 191–203.
Prihastono, E. (2010). Pemanfaatan Teknologi Internet Dalam Bisnis Suatu Perusahaan E-Commerce. Jurnal Ilmiah Dinamika Teknik, 4(2), 1–12.
Sugiyono. (2010). Metode Penelitian Bisnis. Pendekatan Kuantitatif, kualitatif dan R & D. Bandung: Alfabeta.
Suharsimi, A. (2013). Prosedur Penelitian : Suatu Pendekatan Praktik (Edisi Revisi). In Jakarta: Rineka Cipta.
Sujarweni, V. W. (2014). SPSS untuk Penelitian. In SPSS untuk Penelitian.
Yuliana, O. Y. (2000). Penggunaan Teknologi Internet Dalam Bisnis. Jurnal Akuntansi Dan Keuangan, 2(1), 36–52.
This work is licensed under a Creative Commons Attribution 4.0 International License.
