Perancangan Augmented Reality Berbasis Marker sebagai Media PengenalanArtefak Museum

Authors

DOI:

https://doi.org/10.30812/sasak.v8i1.6301

Keywords:

Artifacts, Augmented Reality, Desain Multimedia, Media Interaktif, Museum

Abstract

Museum sebagai lembaga pelestarian warisan budaya menghadapi tantangan menurunnya minat kunjungan, khususnya dari kalangan generasi muda yang terbiasa dengan pengalaman digital interaktif. Di Museum Sri Baduga Bandung, minimnya label informasi serta kendala akses fisik akibat vitrin kaca membuat pengunjung kesulitan mengapresiasi makna historis koleksi. Merespons masalah ini, penelitian bertujuan merancang aplikasi Augmented Reality (AR) berbasis marker sebagai media informasi interaktif untuk 15 artefak pilihan. Penelitian menggunakan metode kualitatif melalui pendekatan perancangan berbasis praktik. Pengumpulan data mencakup wawancara pamong budaya dan observasi kunjungan. Tahapan perancangan meliputi pemodelan tiga dimensi menggunakan Blender, perancangan antarmuka dengan Figma dan Adobe Illustrator, pengembangan marker melalui Vuforia, dan integrasi aplikasi Android di Unity. Hasilnya adalah aplikasi Android dengan sistem pemindaian kode QR yang menampilkan model tiga dimensi secara realistis. Model dapat dirotasi dan diperbesar, serta terintegrasi dengan panel teks informatif dan narasi suara kecerdasan buatan. Pengujian lapangan pada berbagai kelompok usia menunjukkan respons positif, ditandai dengan peningkatan durasi eksplorasi pameran serta terciptanya interaksi multimodal. Kesimpulannya, pendekatan AR berbasis kode QR sangat efektif menjembatani objek fisik dan informasi digital, memperkuat pengalaman belajar, dan menjadi alternatif media interpretasi museum yang ekonomis bagi pelestarian budaya Sunda.

Author Biographies

  • Fajar Persada Supandi, Universitas Pendidikan Indonesia
    Fajar Persada Supandi, M.Sn. is a lecturer and researcher in Visual Communication Design, currently pursuing his Doctoral degree (Ph.D.) in Art Education at the School of Postgraduate Studies, Universitas Pendidikan Indonesia (UPI). His research interests focus on computer graphics, human-computer interaction, and visual aesthetics. In addition to his academic roles at Universitas Widyatama, his current doctoral studies explore innovations in art and design education, particularly their integration with modern digital technologies.    
  • Zakarias Sukarya Soeteja, Universitas Pendidikan Indonesia
    Prof. Dr. Zakarias Sukarya Soeteja, M.Sn. is a Professor of Curriculum Development at Universitas Pendidikan Indonesia (UPI). He specializes in Art Education and Curriculum Systems, serving as a senior faculty member at the Faculty of Arts and Design Education (FPSD) and the School of Postgraduate Studies. His extensive research focuses on art pedagogy and national curriculum innovation, establishing him as a prominent figure in the advancement of art education in Indonesia.    
  • Nanang Ganda Prawira, Universitas Pendidikan Indonesia

    Prof. Dr. Nanang Ganda Prawira, M.Sn. is a Professor of Visual Culture and Design Aesthetics at Universitas Pendidikan Indonesia (UPI). He serves as a senior faculty member at the Faculty of Arts and Design Education (FPSD) and the School of Postgraduate Studies. His research primarily explores Nusantara visual culture, aesthetic theory, and the impact of digital disruption on design education. With a doctoral background in Cultural Studies, his work contributes significantly to the discourse of visual arts and professional design education in Indonesia.

  • Tri Karyono, Universitas Pendidikan Indonesia

    Dr. Tri Karyono, M.Sn. is a senior lecturer and researcher at the Department of Fine Arts Education, Universitas Pendidikan Indonesia (UPI). He holds a Doctorate in Art and Values Education, with research expertise focusing on art pedagogy, ethnopedagogy, and character education. In addition to his academic role at the Faculty of Arts and Design Education and the School of Postgraduate Studies, he is an active visual artist whose works in painting and sculpture have been exhibited nationally and internationally.

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Published

2026-06-15

Issue

Vol. 8 No. 1 (2026): SASAK (In Press)

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Articles

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Copyright (c) 2026 Fajar Persada Supandi, Zakarias Sukarya Soeteja, Nanang Ganda Prawira, Tri Karyono

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This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

Perancangan Augmented Reality Berbasis Marker sebagai Media PengenalanArtefak Museum. (2026). Jurnal SASAK : Desain Visual Dan Komunikasi, 8(1), 97-108. https://doi.org/10.30812/sasak.v8i1.6301