Income : Digital Business Journal

Analisis Penyerapan Tenaga Kerja Pada Sektor Industri

Muhammad Riyadi — Fri, 24 Jan 2025 00:00:00 +0000

The purpose of this research is to analyze the factors that influence Labor Absorption. (Studi kasus pada industri keajian emas dan mutiara Kecamatan Sekarbela, Kota Mataram). The variables that influence the absorption of labor in the gold and pearl handicraft industry in Sekarbela District, Mataram City are wages, capital, and production value. The type of research is descriptive quantitative research that uses interviews, questionnaires, and documentation to collect data on the condition of the subjects being studied. The research location is in the MSME gold and pearl craft industry along Sultan Kaharudin Street, Sekarbela District, Mataram City, for more than a month as needed. The population of this study consists of 32 owners of gold and pearl craft SMEs in the Sekarbela District. This research uses the multiple linear regression analysis method. The results of this study indicate that partially, the wage and production value variables significantly affect labor absorption. Meanwhile, the capital variable does not significantly affect labor absorption in the gold and pearl handicraft SMEs in Sekarbela District, Mataram City. Simultaneously, the wage, capital, and production value variables significantly affect labor absorption in the gold and pearl handicraft SMEs in Sekarbela District, Mataram City.

Analisis Tingkat Pemahaman Mahasiswa Universitas Muhammadiyah Palopo Terhadap Bisnis Digital Di Era Modern

Putri Putri — Fri, 24 Jan 2025 10:42:46 +0000

This research aims to analyze the level of understanding of Muhammadiyah University Palopo students regarding digital business trends in the modern era. Advances in news & communication technology have changed the dynamics of global business, resulting in digital business becoming one of the main pillars of the economy. This study uses a narrative qualitative approach using in-depth interviews as the data collection method. Respondents consisted of students from various study programs, selected through purposive sampling to explore diverse perspectives regarding digital business. The research results show that the majority of students have a good basic understanding of digital business concepts, including e-commerce & digital marketing. However, limited campus facilities & lack of easy experience are the primary obstacles to applying this knowledge. This study also found the importance of integrating relevant curriculum using digital efforts and personal training to increase student readiness to face challenges in the digital era. This research contributes to the development of educational policies that can prepare students more effectively to enter the digital-based job market.

Peran E-commerce dalam Meningkatkan Ekonomi Kreatif Sarung Tangan GloviSto di Shopee

Aldi Syahputra, Nabillah Nabillah, Syifa Febriani Luqyana, Pramono Pramono — Fri, 24 Jan 2025 11:34:25 +0000

The advancement of e-commerce in Indonesia provides significant opportunities for MSMEs to enhance competitiveness and expand market reach, particularly in the creative economy sector. This study aims to explore the role of the Shopee platform in supporting the development of innovative products, such as GloviSto motorcycle gloves. The research employs a qualitative-descriptive method, collecting data through interviews with business owners, consumer surveys, and analysis of sales reports and Shopee features. The findings reveal that e-commerce facilitates market access and drives sales growth. Shopee features, such as Shopee Live, promotional discounts, and customer reviews, significantly influence product visibility and consumer trust. However, high competition and platform commission fees remain challenges for business operators. The study concludes that e-commerce serves as a strategic tool in developing the creative economy, not only by increasing MSME revenue but also by creating local employment opportunities. Recommendations for GloviSto include optimizing the use of Shopee features, expanding digital marketing strategies, and building collaborations with influencers to strengthen product competitiveness.

Keywords: creative economy, e-commerce, motorcycle gloves

Analisis Swot Strategi Penjualan Keripik Tempe Kriuk Temen Melalui E-Commerce

Fri, 24 Jan 2025 11:59:28 +0000

Keripik tempe adalah salah satu camilan tradisional Indonesia yang memiliki potensi besar untuk dikembangkan di pasar lokal.Seiring dengan meningkatnya minat terhadap makanan ringan, produk ini menjadi pilihan menarik bagi konsumen yang peduli akan kualitas dan keberlanjutan. Penelitian ini bertujuan untuk menganalisis strategi pemasaran digital produk keripik tempe "Kriuk Temen" dengan memanfaatkan platform e-commerce guna meningkatkan daya saing produk di pasar lokal. Pendekatan yang digunakan adalah analisis SWOT yang didukung dengan matriks TOWS untuk menggambarkan strategi yang tepat dalam menghadapi tantangan yang ada. Hasil penelitian menunjukkan bahwa penggunaan e-commerce secara efektif dapat meningkatkan penjualan produk hingga 75% dibandingkan dengan hanya mengandalkan penjualan offline. Dengan strategi pemasaran yang menawarkan desain dan kemasan yang menarik serta harga yang terjangkau terbukti berperan penting dalam menarik minat konsumen. Dengan demikian, untuk meningkatkan daya saing produk, UMKM perlu memanfaatkan teknologi digital, menjaga kualitas produk, serta menciptakan desain dan kemasan yang menarik agar dapat memperluas jangkauan pasar lokal dan meningkatkan penjualan

Faktor – Faktor Yang Mempengaruhi Kinerja Keuangan Pada Perusahaan Dengan Model Usaha Sharing Economy

Parasdya Pandhu Andanawarih, Lalu Yayan Ardiansyah, Ayu Ambang Lestari — Fri, 24 Jan 2025 12:20:28 +0000

Sharing economy dapat menimbulkan risiko pada berbagai bidang, seperti perubahan pada proses strategi bisnis yang diterapkan, perubahan model operasional, perubahan pangsa pasar dan lain sebagainya. Penelitian ini bertujuan untuk mengkaji berbagai aspek risiko keuangan yang mempengaruhi kinerja keuangan pada model usaha sharing ekonomi, serta memberikan rekomendasi strategis bagi para pelaku usaha dalam mengelola dan mengurangi dampak risiko yang ada khususnya perusahaan Gojek. Metode penelitian ini merupakan penelitian kuantitatif dengan, yang bertujuan untuk menguji hubungan sebab-akibat antara variabel-variabel yang teridentifikasi dalam model usaha sharing ekonomi dan dampaknya terhadap risiko keuangan perusahaan. Hasil dari penelitian ini adalah peningkatan fluktuasi pendapatan cenderung meningkatkan risiko keuangan yang dihadapi perusahaan, tetapi juga memberikan potensi keuntungan yang lebih besar jika risiko dapat dikelola dengan baik, peningkatan biaya operasional secara langsung mengurangi kinerja keuangan perusahaan, sehingga efisiensi operasional menjadi salah satu faktor kunci dalam pengelolaan risiko keuangan, jumlah mitra merupakan salah satu elemen penting dalam model ekonomi berbagi, faktor ini tidak secara langsung memengaruhi risiko keuangan. Perhitungan Value at Risk (VaR) dengan tingkat kepercayaan 95%, Gojek diperkirakan dapat menghadapi kerugian maksimum hingga Rp 2,91 triliun dalam satu tahun. Implikasi dari penelitian ini adalah peningkatan pengelolaan keuangan di masa depan sekaligus memanfaatkan peluang pertumbuhan dalam model ekonomi berbagi.

Pengaruh Keahlian Komite Audit Terhadap Manajemen Laba Pada Bisnis Manufaktur

Rini Adriani Auliana — Fri, 24 Jan 2025 12:27:38 +0000

This research aims to examine the influence of audit committee expertise in limiting earnings management to avoid a decrease in profits. The population of this research is manufacturing companies listed on the Indonesia Stock Exchange during 2017-2020. The sampling technique used purposive sampling and obtained a sample size of 102 companies with 408 observations. The analysis technique uses multiple linear regression analysis. The research results show that accrual and real earnings management is used by managers to avoid a decrease in profits. Earnings management practices can be limited by the expertise of the audit committee. Real earnings management can be limited by the expertise of the audit committee. This research provides empirical evidence of positive accounting theory as well as empirical evidence of agency theory, namely that the thing that can limit real earnings management is the expertise of the audit committee. Investors can be more careful in determining investment decisions. Investors must pay attention to the expertise of the company's audit committee as stated in the company's annual report